Gone are the days when everything was rigid. A simple definition of black and white was more than enough to define so many societal issues but now in the information age, we have an area that’s shaded grey. In the grey area, we have the term “pretty privilege”. I have come across the term on several occasions especially in recent days and although some people strongly argue that pretty privilege isn’t a “thing”, I couldn’t help but look into it. From my comprehension, this term refers to beautiful people getting favors solely based on their looks. Now, with that simple definition, your interest has been picked and I am here to quench your yearning.

According to research, the term pretty privilege was borrowed from Peggy McIntosh’s idea of white privilege which later evolved to body and pretty privilege. Pretty privilege is an infamous term that refers to economic, social and political benefits made for both men and women merely based on their physical appearance. Society in this case has dictated that particular social benefits are restricted to a particular group of individuals who meet the standard image that is found to be befitting. Tall, dark and handsome for the gents or average height, light skinned and curvy for the ladies. The beauty specifications vary depending on the different cultures but if you look keenly, pretty privilege has it’s roots firmly grounded.

Pretty privilege has brought about concepts such as stigmatization of obesity and sizeism which is a menace in this digital era. It affects everyday life for many people because in some cases, being pretty could be an indicator of intelligence or in employment, it could be the determinant of whether you’ll be hired, promoted or fired. A study done in 2021 showed that beautiful people have good moral traits and are more trust worthy than others. Due to the fact that they feel appreciated because of their beauty, they tend to have impeccable social skills, confidence, more competence, seem likable and persuasive.

However, it’s not always a ride in the park for those considered “pretty”. Being pretty could also cause a backlash among those who feel like they are at a disadvantage because they can’t matchup to the set beauty standards. It can bring about discrimination, resentment and discontent. For a pretty person who is used to getting favors, this might impact them negatively and in extreme cases, they might even fall into depression or anxiety in case they are faced with a situation contrary to their expectations. Pretty privilege sets standards that are not favorable but again we are all beautifully made with our uniqueness.
Ps. Just Saying.